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|a 274407151X (rel.) :
|c 29 EUR
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|a 9782744071515 (rel.) :
|c 31 EUR
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|a 9782744071515
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| 041 |
1 |
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|a fre
|h eng
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| 082 |
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|a 658.812
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| 100 |
1 |
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|a Peelen, Ed.
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| 245 |
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|a Gestion de la relation client
|c Ed Peelen,... Frédéric Jallat,... Eric Stevens,... [et al.] ; [traduction Diane Beouan-Noury, Anne-Marie de Nailly, Marie-Christine Guyon].
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| 250 |
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|a 2e édition.
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| 260 |
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|a Paris :
|b Pearson Education,
|c DL 2006, cop. 2006.
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| 300 |
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|a 1 vol. (XI-371 p.) :
|b couv. ill. en coul., tabl., graph. ;
|c 25 cm.
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| 500 |
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|a Trad. de la 2e édition de : "Customer relationship management"
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| 500 |
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|a Autre(s) tirage(s) : 2007
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| 500 |
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|a Autre contribution : Pierre Volle (co-auteur)
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| 504 |
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|a Bibliogr. en fin de chapitres. Index
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| 650 |
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|a Relations avec la clientèle
|x Gestion
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| 700 |
1 |
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|a Jallat, Frédéric,
|d 1961-
|4 aut
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| 700 |
1 |
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|a Stevens, Éric.
|4 aut
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| 700 |
1 |
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|a Volle, Pierre,
|d 1968-
|4 aut
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| 700 |
1 |
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|a Beouan-Noury, Diane.
|4 trl
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| 700 |
1 |
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|a Nailly, Anne-Marie de.
|4 trl
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| 700 |
1 |
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|a Guyon, Marie-Christine,
|d 1962-
|4 trl
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| 765 |
0 |
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|t Customer relationship management
|d cop. 2006
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| 993 |
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|a Livre
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| 994 |
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|a BC
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| 995 |
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|a 104712147
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| 997 |
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|0 353434
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