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00740nam a22002777a 4500 |
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880829s1987 xxg ||| |||| 00| 0 fre d |
| 020 |
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|a 2717813322 (br.) :
|c 195 F
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| 024 |
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|a 9782717813326
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| 037 |
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|a 9782717813326
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| 041 |
0 |
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|a fre
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| 080 |
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|a 65
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| 082 |
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|a 650
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| 100 |
1 |
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|a Benoun, Marc.
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| 245 |
1 |
0 |
|a Marketing, savoirs et savoir-faire
|c Marc Benoun.
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| 260 |
|
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|a Paris :
|b Économica,
|c DL 1987
|e (Paris) :
|f (Impr. Jouve).
|
| 300 |
|
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|a 1 vol. (609 p.) :
|b graph ;
|c 24 cm.
|
| 490 |
1 |
|
|a Techniques de gestion
|x 0985-3695
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| 504 |
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|a Bibliogr. p. 587-593. Index
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| 650 |
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|a Marketing.
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| 650 |
|
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|a Publicité.
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| 650 |
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|a Médias.
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| 993 |
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|a Livre
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| 994 |
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|a BC
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| 995 |
|
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|a 001255967
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| 997 |
|
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|0 75783
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