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040122s2002 xxe ||| |||| 00| 0 eng d |
| 020 |
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|a 0749438088
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| 041 |
0 |
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|a eng
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| 082 |
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|a 658.8
|z fre
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| 100 |
1 |
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|a Bennett, Roger.
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| 245 |
1 |
0 |
|a International marketing :
|b strategy, planning, market entry & implementation
|c Roger Bennett.
|
| 250 |
|
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|a 3ème ed.
|
| 260 |
|
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|a London :
|b Kogan Page,
|c cop.2002.
|
| 300 |
|
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|a V-362 p. :
|b ill. ;
|c 24 cm.
|
| 504 |
|
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|a Bibliogr. : p. 352-354 et Index
|
| 650 |
|
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|a Marchés d'exportation.
|
| 650 |
|
|
|a Marketing stratégique
|
| 700 |
1 |
|
|a Blythe, Jim.
|4 aut
|
| 993 |
|
|
|a Livre
|
| 994 |
|
|
|a BC
|
| 995 |
|
|
|a 076024741
|
| 997 |
|
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|0 262712
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